December 29, 2012 - Africa, long poor cousin of fashion is trying to catch up. Several major fashion weeks are held on the continent and celebrate African fashion, increasingly dynamic (jeuneafrique.com). If the creators have tried to impose in the West African market is now a full-fledged market with a small customer, but demanding. African brands which are necessary in Europe, meanwhile, are heavily influenced by local designers and abandon color and woven cloths for cuts and colors wiser (lepopulaire.fr). Fashion inspired by Africa, but more in line with European tastes. Proof that Africa is not neglected by the major Western brands, these open signs on the continent, such as Topshop, which opens a store in South Africa
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